VRETA is an authorized company by Deep Lead Inc. to provide the Deep Lead® coaching program on the global market. Our coaches are holding a Deep Leadership® Coaching License.

Deep Lead® coaching program is based on more than 25 years of scientific research and some 20 years of active, practical development work in cooperation with our customers.

Based on the Deep Lead® framework, our coaching gives individuals a lasting and self-directed foundation to develop and grow as a person and leader. For the work community, it provides effective tools to bring about a change in the prevailing culture and create a leadership development strategy.

The starting point is our customer promise: the best possible impact – in other words, achieving real and lasting changes.

Additional information

Deep Lead brochure

Deep Lead Academy brochure

Success stories

“Arctia has committed to improve its organizational culture through systematic leadership development. Our target is to have long-lasting impact on all our personnel. Deep Leadership program is our main tool to reach this goal. The journey has started, and we have been very satisfied with the Deep Lead coaching results.”

Maunu Visuri, CEO, Arctia

“Shipping is a vital industry for Finnish society. As the operating environment changes, the leadership culture in shipping also has to develop. We use the Deep Lead® method because we want to improve goal oriented interaction at all operational levels.”

Tiina Tuurnala, CEO, Finnish Shipowners’ Association